Client: The Coca-Cola Company (Unpublished)
Agency: Ogilvy Singapore 
Year: 2024
Credits: Nikhil Panjwani, Hugo Suissas, Anna Gregorio, Sadhna Saku
Role: Art Direction & Ideation


Every Gen Z loves nail art. But they hate opening cans with it. Coca-Cola creates the first ever nail art to keep your nails safe and intact while opening Coke cans. Introducing the Nail Savers collection.














We then partnered with São Paulo nail artist & instgram influencer @sammydoesit to bring these nail savers to life.With trial and error we created a series of nails powerful enough to open a tab without damage to the nail



  


We also extended this out to create a nail savers salon pop-up bar to apply your unbreakble nails while enjoying an ice-cold coke

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